{"id":170438,"date":"2023-05-24T09:22:12","date_gmt":"2023-05-24T14:22:12","guid":{"rendered":"https:\/\/dailycoffeenews.com\/?p=170438"},"modified":"2023-05-25T08:18:33","modified_gmt":"2023-05-25T13:18:33","slug":"coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7","status":"publish","type":"post","link":"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/","title":{"rendered":"Coffee Crafters Kicks Off New Roaster Line with the Valenta-7"},"content":{"rendered":"<div id=\"attachment_170653\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/valenta5-1\/\" rel=\"attachment wp-att-170653\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170653\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1.jpg\" alt=\"valenta5 (1)\" width=\"1240\" height=\"826\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1-620x413.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta5-1-768x512.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">The Coffee Crafters Valenta-7 at the company&#8217;s booth at the recent SCA Expo in Portland. Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<p>Fluid-bed coffee roaster maker <a href=\"https:\/\/coffeecrafters.com\/\" target=\"_blank\" rel=\"noopener\">Coffee Crafters<\/a> has launched the Valenta-7, the first model in a new line of roasting equipment designed and built entirely in-house by the Post Falls, Idaho-based company.<\/p>\n<p>A minimum batch size of 200-grams (7 ounces) can accommodate sample roasts, while production batch sizes can go all the way up to 3.2 kilograms (7 pounds).<\/p>\n<p>The all-electric Valenta-7 made its public debut at the recent <a href=\"https:\/\/dailycoffeenews.com\/tag\/sca-expo-2023\/\" target=\"_blank\" rel=\"noopener\">SCA Expo in Portland, Oregon<\/a>. (See DCN&#8217;s <a href=\"https:\/\/dailycoffeenews.com\/2023\/04\/26\/new-coffee-roasting-machines-at-the-2023-sca-expo\/\" target=\"_blank\" rel=\"noopener\">complete roundup of commercial and home roasting machines<\/a> launched at the event.)<\/p>\n<div id=\"attachment_170658\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/valenta1\/\" rel=\"attachment wp-att-170658\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170658\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1.jpg\" alt=\"valenta1\" width=\"1240\" height=\"826\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1-620x413.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta1-768x512.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<p>The machine&#8217;s streamlined and customizable aesthetic offers a clear distinction from the shiny steel cylinders of Coffee Crafters&#8217; previous models, while on the inside the Valenta-7 delivers technology and a roasting chamber design that are totally new to the brand.&nbsp;<\/p>\n<p>&#8220;A couple years ago we started manufacturing everything in-house,&#8221; Coffee Crafters Founder, CEO and Head Designer Ken Lathrop told Daily Coffee News. &#8220;This was a fun project because we designed a new type of roast chamber on the computer, did a lot of airflow simulations and got it nice and efficient inside.&#8221;<\/p>\n<p>The Valenta&#8217;s slanted and more rectangular roasting chamber is designed to bathe coffee more continuously in hot air. The new chamber shape also assists in maintaining a consistent loft of the beans during roasts, to an extent that the operator scarcely needs to adjust the fan speed once it is set.<\/p>\n<div id=\"attachment_170655\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/valenta6\/\" rel=\"attachment wp-att-170655\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170655\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6.jpg\" alt=\"valenta6\" width=\"1240\" height=\"826\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6-620x413.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta6-768x512.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<p>&#8220;You set the loft before you charge it, then you charge the load and just let it do its thing,&#8221; said Lathrop. &#8220;I don&#8217;t touch it ever, until it&#8217;s done. It made it much more convenient, it&#8217;s easier to roast on it.&#8221;<\/p>\n<p>An optional third-party device called the Roaster Co-Pilot made specifically for the Valenta-7 by Kansas City, Kansas-based roasting company <a href=\"https:\/\/www.hermetheus.com\/\" target=\"_blank\" rel=\"noopener\">Hermetheus Coffee<\/a> automates heat control for roast profiles on the Valenta-7. The Roaster Co-Pilot alters the heat level based on bean temperature readings to follow specific roast curves.&nbsp;<\/p>\n<div id=\"attachment_170657\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/valenta4\/\" rel=\"attachment wp-att-170657\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170657\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4.jpg\" alt=\"valenta4\" width=\"1240\" height=\"826\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4-620x413.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta4-768x512.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">The Valenta-7 Roaster Co-Pilot aftermarket device installed on the Valenta-7. Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<p>Coffee Crafters was founded in 2012 with the goal of widening access to easy-to-use equipment for roasters with small batch needs. In addition to its core roasting machines, the company expanded into selling <a href=\"https:\/\/dailycoffeenews.com\/2015\/02\/11\/coffee-crafters-launches-small-quantity-green-coffee-resale-operation\/\" target=\"_blank\" rel=\"noopener\">small quantities of green coffee in 2015<\/a>. In addition to the Valenta-7, Coffee Crafters currently offers the Artisan 3e and XL roasters, a chaff collector and a destoner.<\/p>\n<p>Manufacturing was brought entirely in-house in 2021.<\/p>\n<p>&#8220;We&#8217;d been saving our money for a rainy day, so we just went out and bought all of our own manufacturing equipment and it was the best thing we ever did,&#8221; said Lathrop. &#8220;Now we can prototype something like this. This roaster was 20 weeks from concept through manufacturing first article, which it would have taken us over a year and a half to do through other people.&#8221;<\/p>\n<p>Sales of the Valenta-7 kicked off in early April, with a price starting at $8,200.<\/p>\n<div id=\"attachment_170654\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/valenta3\/\" rel=\"attachment wp-att-170654\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170654\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3.jpg\" alt=\"valenta3\" width=\"1240\" height=\"826\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3-620x413.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/valenta3-768x512.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<p>Two more Valenta models are also currently in development. A Valenta-25 is slated for release this Fall at an estimated price of around $25,000 according to Lathrop, and will run on a three-phase 100-amp 208-volt electrical panel for a roast capacity of approximately 125-150 pounds per hour.<\/p>\n<p>That will be allowed by a Valenta-15, which will be able to roast roughly 90 pounds per hour.<\/p>\n<div id=\"attachment_170656\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/coffeecraftersvalenta7-sca-2\/\" rel=\"attachment wp-att-170656\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-170656\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca.jpg\" alt=\"CoffeeCraftersValenta7\u2013sca\" width=\"1240\" height=\"1011\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca-300x245.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca-620x506.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca-150x122.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2023\/05\/CoffeeCraftersValenta7-sca-768x626.jpg 768w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">Ken Lathrop with the Valenta-7 roaster. Daily Coffee News photo by Howard Bryman.<\/p><\/div>\n<hr>\n<p><em>Does your coffee business have news to share? <a href=\"https:\/\/dailycoffeenews.com\/contact\/\" target=\"_blank\" rel=\"noopener\">Let DCN&#8217;s editors know here<\/a>.&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fluid-bed coffee roaster maker Coffee Crafters has launched the Valenta-7, the first model in a new line of roasting equipment designed and built entirely in-house by the Post Falls, Idaho-based&#8230;<\/p>\n","protected":false},"author":88,"featured_media":170658,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"categories":[58320883,58320902,58320884,35627,58320903,58320907,1589,9038,58320887],"tags":[58328851,58324331,58344292,58324933,58342972,58344482,58324858,58324330,58344481,58343433],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Coffee Crafters Kicks Off New Roaster Line with the Valenta-7<\/title>\n<meta name=\"description\" content=\"Fluid-bed coffee roaster maker Coffee Crafters has launched the Valenta-7, the first model in a new line of roasting equipment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Howard Bryman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/\",\"url\":\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/\",\"name\":\"Coffee Crafters Kicks Off New Roaster Line with the Valenta-7\",\"isPartOf\":{\"@id\":\"https:\/\/dailycoffeenews.com\/#website\"},\"datePublished\":\"2023-05-24T14:22:12+00:00\",\"dateModified\":\"2023-05-25T13:18:33+00:00\",\"author\":{\"@id\":\"https:\/\/dailycoffeenews.com\/#\/schema\/person\/594e28addaa8e81ea6ef1b1d23f2a9bb\"},\"description\":\"Fluid-bed coffee roaster maker Coffee Crafters has launched the Valenta-7, the first model in a new line of roasting equipment.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dailycoffeenews.com\/2023\/05\/24\/coffee-crafters-kicks-off-new-roaster-line-with-the-valenta-7\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dailycoffeenews.com\/#website\",\"url\":\"https:\/\/dailycoffeenews.com\/\",\"name\":\"Daily Coffee News by Roast Magazine\",\"description\":\"Business news for specialty coffee professionals\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dailycoffeenews.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/dailycoffeenews.com\/#\/schema\/person\/594e28addaa8e81ea6ef1b1d23f2a9bb\",\"name\":\"Howard Bryman\",\"description\":\"Howard Bryman is the associate editor of Daily Coffee News by Roast Magazine. 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